General programme

Tuesday 10 October 2023

19:00 - 22:00

IMS Market Outlook Meeting (for IMS members only)

  • Presentation by GIRA team

Wednesday 11 October 2023

07:30 - 10:00


10:30 - 12:30

Opening ceremony
Welcoming by:

Plenary session - The Contribution of Meat Production to Society
Session chair: Bert Urlings, VION Food Group Director Quality Assurance and Public Affairs

  • Healthiness of meat in our contemporary diets
    Prof. Luc van Loon, Maastricht University
  • The Sustainable Livestock Transition
    Thanawat Tiensin, Director Animal Production and Health Division FAO

12:30 - 13:30

Lunch (on site)

13:30 - 15:00

Plenary session - World meat market outlook and geopolitical developments
Session chair: Erin Borror, USMEF Vice President Economic Analysis
Key presentation: Mr. Chen Wei, Secretary General and Vice President of China Meat Association

Three panelists presenting the view of:

15:00 - 15:30

Coffee break (on site)

15:30 - 16:45

Central stage debate - The political landscape for the production and consumption of meat
Session chair: Guillaume Roue, President of IMS

  • EU Commissioner for Agriculture Mr. Golubiewski
  • Fernando Mattos, Minister of Livestock Uruguay

16:45 - 17:15

The technological landscape for the production and consumption of meat

Session chair: Laurens Hoedemaker, WMC 2023 Congress Chair


Press moment

17:15 - 18:45

Welcome reception (on site)

Free evening

Thursday 12 October 2023

08:00 - 08:30


08:30 - 09:15

Plenary session - Trends in consumer behavior
Session chair: Mick Sloyan - IMS
Mr. Michael Uetz,Owner / President of Midan Marketing

09:15 - 09:30

Plenary session - Meat Business Women global gender report
Laura RyanMeat Business Women

09:30 - 11:00

Parallel session 1 - Diversification of the meat market - Organic meats and alternatives
Session chair: Juan José Grigera Naón, President Instituto de Promoción de la Carne Vacuna Argentina

  • Nordic/Scandinavian perspective
    Isabel Moretti, CEO Swedish Meat
  • Mediterranean/Italian perspective with focus on GI products
    Davide CalderoneDirector of ASSICA

Parallel session 2 - Addressing the animal welfare challenges – What society expects, how the industry reacts
Session chair: Jos Goebbels, Former President of COV

11:00 - 11:30

Coffee break (on site)

11:30 - 13:00

Parallel session 3 - Animal stewardship – responsible care of animals and data processing
Session chair: Sarah Millar, Chief Executive Quality Meat Scotland

  • Academic presentation on importance of monitoring and use parameters
    Mr Nils ToftDirector Iqinabox
  • AI4Animals: Reinventing CCRV surveillance in slaughterhouses using AI technology
    Laurens SchumacherSenior AI consultant

Parallel session 4 - Cell-based Meat – legal and market challenges
Session chair: Pablo Caputi, Strategy Manager Instituto Nacional de Carnes Uruguay

13:00 - 14:00

Lunch (on site)

14:00 - 15:30

Plenary session - The Carbon footprint of meat: challenges and solutions
Session chair: Julie Anna Pots, President and CEO NAMI
Key presentation: Jason ClayWWF Vice President

Three panelists presenting perspective of industry:

15:30 - 16:00

Coffee break (on site)

16:00 - 17:00

Plenary session - Global animal health situation and outlook
Session chair: Hendrik-Jan Roest, Deputy Chief Veterinary Officer, Ministry of Agriculture, Nature and Food Quality, The Netherlands

17:00 - 17:10

Closing ceremony

17:10 - 19:00

Time to fresh up

19:30 - 23:30

Congress dinner at Chateau Neercanne

During the congress dinner the closing address will take place.

Friday 13 October 2023

Full day

You may enjoy the surroundings of Maastricht. We have selected nice spots to visit or excursions to attend. Find more information here